E-commerce, or electronic commerce, stands for the commercial transactions conducted electronically via the internet. It includes buying and selling of consumer products, marketplace services, and customer support. E-commerce also includes online auctions, payment gateways, online ticketing, and internet banking. It is typically classified in various business models, viz; Business to Business (B2B), Business to Customer (B2C), Customer to Business (C2B), and Customer to Customer (C2C) model. E-commerce platforms offer multiple benefits, such as a global reach, fewer transaction costs, higher profit margins, direct communication between the parties involved, and fast delivery of goods and services.
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Market Trends:
Rapid urbanization, rising internet penetration, and the high adoption of smart devices to access e-commerce portals are augmenting the e-commerce market. E-commerce facilitates enterprises to conduct business without a physical presence, hence, mitigating infrastructure, communication, and overhead expenses. The growing traction for online retail channels and the rising influence of social networking platforms are also catalyzing the market growth. Additionally, the emergence of private-label and consumer-based business models enables the businesses to collect and utilize consumer data for providing customized products. Furthermore, the sudden outbreak of the COVID-19 leading to the closure of offline retail channels has exponentially induced the demand for e-commerce platforms.
E-Commerce Market 2020-2025 Analysis and Segmentation:
Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Some of these key players include:
The report has segmented the market on the basis of product type, transaction, service type and region.
Breakup by Product Type:
Breakup by Transaction:
Breakup by Service Type:
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Breakup by Region:
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